Delaware Bill Would Limit Teen Tanning

etstanningbeds+bill@gmail.com — Wed, 27 May 2009 01:00:00 +0100

Some lawmakers in Delaware would like to see kids getting their parents� permission to use tanning salons. A bill sponsored by Sen. Bethany Hall-Long would not allow teens 14 to 17 to use indoor tanning salons unless they had a consent form signed by a parent or guardian in the presence of a tanning facility operator. Those under the age of 14 would be totally prohibited from using tanning salons, unless medically prescribed by a doctor.

Delaware is following in the footsteps of Ohio [...]

The Importance of Vitamin D Levels in Critically Ill Patients

etstanningbeds+bill@gmail.com — Fri, 15 May 2009 01:00:00 +0100

A recent study published in the New England Journal of Medicine found that a high percentage of critically ill patients also suffered from vitamin D deficiencies.

Now, I'm all about vitamin D and its incredible health benefits (bone health, immune boosting, etc), but I'm a little concerned about the quality of this study.

First, it only followed 20 male and 22 female patients, [...]

Ways to Improve the Value of Your Tanning Salon Membership Program

etstanningbeds+bill@gmail.com — Fri, 01 May 2009 01:00:00 +0100

Last time, we discussed how to get members to upgrade to the next level of membership in your tanning salon by increasing the value of each level of membership , offering additional upgrades, additional passes, and even giving commissions or bonuses to your staffers who sell them.

So what are some other ideas to improve the value of membership, and get those revenue-generating upgrades?

When you get to Level 3 membership, the benefits should be about the prestige of being m [...]

Improving the Value of Your Tanning Salon Membership

etstanningbeds+bill@gmail.com — Thu, 30 Apr 2009 01:00:00 +0100

Last time, we discussed how to get occasional customers to become members of your tanning salon by bundling services together, adding some discounts, and throwing in things like Free Friday Bed Upgrades or Free Friday Friends and Family passes. This will get the occasional customers to become members, and increase your cash flow.

But what do you do for the people who are already members, and you want to get them to bump up to the next level?

The Importance of Vendor Relationships for Tanning Salons

etstanningbeds+bill@gmail.com — Tue, 24 Feb 2009 00:00:00 +0100

One aspect of business that's almost as important as customer service is vendor relations. While the customer is vital in buying the product, the product must first be acquired and maintained in order to supply the demand. For tanning salons and owners, having a great vendor relationship is crucial, because you'll be known by the products you use, sell, and promote.

It Starts with the Beds Take [...]

How to Get Feedback From Your Tanning Salon Customers

etstanningbeds+bill@gmail.com — Wed, 11 Feb 2009 00:00:00 +0100

To stay competitive in the tanning bed industry, you have to stay on top of what your customers are thinking � what do they like about your salon? What don�t they like? What new tanning bed options they would like to see? How could you improve? And, most importantly, how can you keep them as a customer.

Remember, a satisfied customer rarely speaks up whereas an unhappy customer usually just leaves. Instead of watching that business walk out your door and never come back, start talking [...]

The Tanning Bed Industry's Often Overlooked Secrets

etstanningbeds+bill@gmail.com — Tue, 10 Feb 2009 00:00:00 +0100

Naturally, it�s the tanning salons that are out there front and center, promoting the industry, selling services and offering up their tanning beds for customers. But there are a few key behind-the scenes players that I think are the industry�s best and most often overlooked secret.

They are Wolff System, one of the largest and oldest lamp providers in the industry; the Indoor Tanning Association (ITA), a great professional association and advocacy group; and the lending groups that w [...]

Prospective Tanning Salon Owner's Cheat Sheet

etstanningbeds+bill@gmail.com — Mon, 09 Feb 2009 00:00:00 +0100

Anybody opening up a business, whether they�re a tanning salon owner or not, needs to make sure that the people supporting that business are capable of providing them with the key tools they need to not only survive, but thrive.

Most new businesses aren�t successful and failure rates are high. So, what�s going to keep you, a prospective tanning salon owner, from joining those failure-rate statistics? The answer is... good people and vendors that [...]

Last Call For All the Hungry Mice

etstanningbeds+bill@gmail.com — Mon, 02 Feb 2009 00:00:00 +0100

{mosimage}This post is for all the tanning industry business owners out there who may be hesitant or reluctant to try a new marketing strategy or product offering. It�s about a book that�s drastically affected the way I look at and approach both my business and my life � Who Moved My Cheese by Dr. Spencer Johnson.

It�s a short story, but it�s a powerful one. So powerful that the book remained [...]

Improving Customer Service Part 3

etstanningbeds+bill@gmail.com — Tue, 16 Dec 2008 00:00:00 +0100

{mosimage}

Stop Employees From Sabotaging Your Business

Last week, I walked into a client�s tanning salon. There was a customer looking at lotions without any sales help and no sales clerk in sight. I poked my head down the hall, didn�t see anyone, waited a bit and then finally shouted �Hello? Is anyone there?�

Eventually, a begrudged saleswoma [...]

Improving Customer Service Part 2

etstanningbeds+bill@gmail.com — Mon, 15 Dec 2008 00:00:00 +0100