Blog Entries tagged 'Seth Godin' http://etstan.com Thu, 24 May 2012 22:05:54 +0100 FeedCreator 1.7.2 http://etstan.com/component/option,com_myblog/Itemid,257/show,Thermostats-and-Thermometers-A-Business-Parable.html/ In his book <i>Tribes</i>, marketing guru Seth Godin gives the analogy of Thermostats and Thermometers. The analogy is an apt one, given the importance of temperature control on our tanning beds. A thermometer measures the temperature, a thermostat sets it. But in Seth's hands, it's a business analogy that tells us a lot about leaders and critics, doers and followers.<br /><br/><br /><br/>In business, Seth says, the Thermometer is the person who sits back and tells us what we already know, where we we [...] ceo@jkamerica.com Fri, 06 Mar 2009 00:00:00 +0100 Tribes thermostats thermometers Seth Godin business organization