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Oct 16
2008
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Beyond Tanning Beds: 4 Exciting Innovations Tanning Salon Owners Should Know AboutPosted by Ron Wilson in Untagged |
With the economy receding and many people’s budgets drastically reducing in the area of unneeded extras, here's how to keep and even draw people into your tanning salon.
I have for your reading pleasure, 4 exciting innovations that are going to be hard for people to say "No" too.
All of these are excellent choices if you want to give your existing clientèle a reason to stay... they will take one look at your marvelous offerings and have no will power to resist coming back! Plus, what better way to keep your clients coming back, or gain new ones, than by offering a comprehensive line of services and making your tanning salon a one stop shop.
Massage Units
One great way to increase your tanning bed business is by adding massage units. Many people are looking for a cure to their increased worries and tension in their life, making massage units very enticing.
Everybody knows that a little splurge is needed to make life livable, so why not let them splurge on a massage in your tanning salon! Massage units relate well to tanning beds... when you think about the fact that a lot of people tan simply for the relaxation and some “me time”, a massage is just another step up towards tranquility.
Light Therapy
Light therapy is another great option. As a tanning bed provider, you are already known for providing light technology to customers, seeking a tan, enhanced appearance or relief from the winter blues. As you probably know, studies have shown that people who do not get enough Vitamin D are more prone to depression and other health disorders. Since some are hesitant to use a tanning bed, why not give them another option. Light therapy can draw customers who want the benefits of the latest in light technology without the tan.

Teeth whitening is becoming very common across the states. It seems everybody wants to have a fresh white smile. My theory as to why teeth whitening is so popular... With so many problems facing the country and on people’s minds economically, it can be easier to focus on the smaller task of simply fixing a small part of your appearance. Teeth whitening is one of those services that provide simple, instant gratification. The results are amazing and immediate and make people feel happier & healthier. In these tough economic times, people need relief so why not offer your existing clients a service sure to bring a smile.
Hydration Units
Finally, you might consider adding hydration which is the perfect desert to every good tan. Since tanning, as well as normal outdoor conditions, can dry out the skin, your clients will naturally be interested in quality hydration stations. Who wouldn't enjoy an extra ten minutes rehydrating their skin while lying in a bed that simulates a Jacuzzi?










