Missouri Wants to Ban Teen Tanning

rwilson@etstan.com — Sat, 13 Jun 2009 01:00:00 +0100

Missouri will be joining the ranks of 16 states that are considering legislation to limit or ban teens’ use of indoor tanning salons . Legislative proposals range from requiring parental consent, to requiring a doctor’s note, to outright banning of minors.

This is in addition to the 29 states which already have restrictive indoor tanning laws for teens on the lawbooks.

Proponents of such limitations say it’s for the protection of minors, much like [...]

The Benefits of Stand-up Tanning Booths

rwilson@etstan.com — Wed, 06 May 2009 01:00:00 +0100

If you're considering making the switch to stand-up tanning beds or outfitting your salon with a few stand-up models, keep reading for an overview of the benefits of these versatile, fast and cost-efficient machines.

No Pressure Points On a tanning bed, the tanner lays on a flat or slightly curved acrylic, meaning the flow of blood is inhibited to certain pressure points (like the shoulder blades), a phenomenon that can affect how these areas tan. And because the tanner is lying [...]

Which Tanning Salon is Right For You?

rwilson@etstan.com — Thu, 16 Apr 2009 01:00:00 +0100

Finding a tanning salon isn't an easy task. It's not like picking a restaurant or grocery store. Going to the most popular one is an option, but if you like to tan at certain times of day, chances are everyone else does too, so you're either stuck waiting or have to find a different time of day.

Remember, this is a place you're going to visit a few times a month. You want to find the best one that fits you, so there are a few questions you need to ask yourself.

How to Bring College Students to Your Tanning Salon

rwilson@etstan.com — Fri, 20 Mar 2009 01:00:00 +0100

A few months ago, we discussed a few ways to bring college students to your tanning salon, using things like Freshmen Welcome Packs, On Campus Bulletin Boards, and Free Weekly Papers .

These are great techniques, and we can't recommend them enough. But don't forget, most of these students are so plugged in to social media and the Internet, you're missing some valuable channels if you ignore the online world. Here are a few places you can find and attract college students.

Installing a bed while the building contractors are still working is risky. It's just sm [...]

10 Ways Tanning Salons Can Use Twitter to Grow Their Business

rwilson@etstan.com — Wed, 04 Mar 2009 00:00:00 +0100

Yesterday, we talked about how tanning salons can get started on Twitter. Today, I want to give you some ideas on how you can use Twitter to grow your tanning business.

CoffeeGroundz, a coffee shop in Houston, Texas, is credited with having one of the first commercial transactions on Twitter. It all started when one of their regulars sent a direct message (DM) to the shop for a breakfast burrito pickup. Since then, they have turned their Twitter presence into a regular com [...]

Why Tanning Salons Should Use Twitter for Their Business

rwilson@etstan.com — Tue, 03 Mar 2009 00:00:00 +0100

Twitter has been in the mainstream media for the last several weeks, which means it has probably reached its tipping point. It was on Charlie Rose last night, on our local FOX station this morning, in the New York Times, and a lot of other mainstream media outlets.

Tanning salons are in a great position to take advantage of social networking tools like Twitter. Twitter is an important way for people to communicate with a lot of people quickly and easily. By typing a 140-character messa [...]

The Importance of Vendor Relationships for Tanning Salons

ceo@jkamerica.com — Tue, 24 Feb 2009 00:00:00 +0100

One aspect of business that's almost as important as customer service is vendor relations. While the customer is vital in buying the product, the product must first be acquired and maintained in order to supply the demand. For tanning salons and owners, having a great vendor relationship is crucial, because you'll be known by the products you use, sell, and promote.

It Starts with the Beds Take beds, for an example. Obviously the beds have to tan properly to satisfy the customer. Anything [...]

How to Get Feedback From Your Tanning Salon Customers

ceo@jkamerica.com — Wed, 11 Feb 2009 00:00:00 +0100

To stay competitive in the tanning bed industry, you have to stay on top of what your customers are thinking – what do they like about your salon? What don’t they like? What new tanning bed options they would like to see? How could you improve? And, most importantly, how can you keep them as a customer.

Remember, a satisfied customer rarely speaks up whereas an unhappy customer usually just leaves. Instead of watching that business walk out your door and never come bac [...]

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