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Salon Point of View - October 2008 |
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Solar Tan ~ Miamisburg, OH
Basic Salon Management
by Danielle Clark |
Danielle Clark
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Overall
awareness of your business’s day-to-day progress is very important
while managing your salon. Keep yourself updated on incoming new
clients, staffing issues or concerns, and the overall atmosphere of the
salon.
The customers come first before anything else, and when coming into a
salon, the first thing they evaluate is the general appearance,
cleanliness, and attitude of the staff.
Cleanliness is crucial when owning a salon, and when walking into a
clean environment, it builds a sense of trust with the customers. Once
the customers see the cleanliness and feel comfortable, it will bring
in more clientele, which leads to more revenue. If a customer has to
choose from one salon that is further away from home but very clean, to
another salon closer to there house, having the same equipment but
doesn’t keep their salon clean, they will choose the cleaner “safer”
one. Therefore, sales should not come before cleanliness, they go hand
in hand. Keep an outline of cleaning duties that are to be completed on
a day-to-day basis, and have the staff initial them off as they are
completed. At the end of each day, do a walk through of the salon to
make sure it is presentable for the following day, and make sure all
cleaning duties are completed properly. |
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It is also very important to have a staff that is content and
motivated. Learn about each individual employee and what motivates them
personally, and then use that as an incentive for them each month.
Always stay informed on any concerns that the employees have and give
them positive feedback if you notice that their sales are improving.
Help them out by giving them advice on areas that need worked on to
improve. Try to build a relationship with them on a personal level as
well by keeping informed on life at home and school. This will build
more of a family/ friend atmosphere at work that they are comfortable
working in. Your staff must always have a positive attitude towards the
customers and about the company that they work for. If you feel that a
member of your staff is unhappy with their job or creates conflicts
with others, then that will create a ripple effect and will cause other
staff members to stress.
In conclusion, if your priorities are set straight for the business
that you are running, then your work will be a success.
Danielle Clark is a manager at Solar Tan in Miamisburg, Ohio.
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