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OCTOBER 2008
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In this issue:
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Raising Tanning Prices
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Positive Word of Mouth Marketing Strategies (Part 4)
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Spa Services: Therapy for the Bottom Line
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One Salon's Point of View
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Raising Tanning Prices
In this industry, pricing strategies are hotly debated among salon
owners. Many say that constant undercutting by competition has forced
them to keep their prices low to remain competitive, instead of being
able to raise prices like other industries. So, when a TanToday.com
member posted a thread about this topic a few months ago, it wasn’t
surprising that it quickly turned into a four-page discussion....
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Positive Word of Mouth Marketing Strategies (Part 4)
Good
word of mouth marketing strategies involve finding ways to support
satisfied customers and making it easier for them to talk to their
friends. Here are eight tips to help create positive word of mouth
marketing strategies.
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Spa Services: Therapy for the Bottom Line
A
growing trend has clients modeling a new look in the hallways of
tanning salons: the terrycloth robe. “Instead of customers having to
dress and undress when they switch services, they lock all their
valuables in their lockers and they wander around the store in their
bathrobes,” says salon owner Ric Rooney, who chuckles when he remembers
he was a bit skeptical at first ...
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Solar Tan ~ Miamisburg, OH
Basic Salon Management |
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Overall
awareness of your business’s day-to-day progress is very important
while managing your salon. Keep yourself updated on incoming new
clients, staffing issues or concerns, and the overall atmosphere of the
salon....
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"A wise man will make more opportunities than he finds."
- Francis Bacon
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Sponsored by ETS, world's largest tanning bed manufacturer.
7445 Company Drive, Indianapolis, IN 46237 : Phone: 888-654-5151
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